No one now doubts the wisdom of going 'green' - reducing the environmental impact of IT on the world. Before long the IT industry will have overtaken the airline industry as a polluter of the environment.
Most organizations now have initiatives underway to reduce their carbon footprint, adopting more responsible policies to lessen any detrimental impact of IT on the world.
Strategies range from the quick and simple such as 'think of the environment before printing this e-mail' to the longer term and more complex such as virtualizing your server estate.
New technologies can go a long way to
helping Companies meet their Green initiatives but only if they are effectively
managed, otherwise the benefits to both the Company and the environment are
squandered.
Capacity management has a role to play in helping you ensure you can implement green strategies that optimize your infrastructure and maximize the green savings to be made
Failure to implement sound, sustainable strategies
will result in spiralling costs or poorly performing infrastructure with the
inevitable impact on your business goals.
We're all trying to go green in an IT context that
is becoming ever more complex. From a server perspective, everyone now accepts
that by virtualizing our vast ranks of under-utilized servers, we can do more
with less: reduce power consumption, reduce data center space, reduce air
conditioning required and more. This promises a 'double bubble' of benefit:
lower costs and lower carbon footprint. Fewer servers means less staff time
required to manage them. Your business benefits as you save time, save energy
and save money.
Let’s face it ‘Managed Capacity’ sounds much more
like an approach that fits with a Green agenda than ‘Unmanaged Capacity’.
We’re going to be speaking at the Green IT Expo in London
on November 1st as we’re passionate about managing IT resources to
ensure you deploy the capacity you need, when you need it. Minimising money,
people and carbon costs.
Chief Sales & Marketing Officer
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